Connect your Facebook / Meta Ads account to your Google Looker Studio report and start builing amazing visualizations.
Using a connector for Facebook / Meta has many benefits. In addition to the possibility to join your Facebook / Meta ads data together with e.g revenue from Google Analytics, you can also see your performance data from different view points. Facebook / Meta Ads, for example – never measures last click events. So the action data Facebook / Meta shows might never even have occured on the same click to your website. However, as Facebook / Meta is a so called “outreach” channel, you may gain other extremely valuable insights about how your advertising affects your overall result. We made sure to include multiple of these so called “attribution windows”, so you can understand how much revenue can be attributed to Facebook / Meta given different time frames. Good huh??
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