Connect your TikTok Ads account to your Google Looker Studio report and start builing amazing visualizations.
Using a connector for TikTok has many benefits. In addition to the possibility to join your TikTok ads data together with e.g revenue from Google Analytics, you can also see your performance data from different view points. TikTok Ads, for example – never measures last click events. So the action data TikTok shows might never even have occured on the same click to your website. However, as TikTok is a so called “outreach” channel, you may gain other extremely valuable insights about how your advertising affects your overall result. We made sure to include multiple of these so called “attribution windows”, so you can understand how much revenue can be attributed to TikTok given different time frames. Good huh??
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